Welcome to the Reading Bridal District's Blue Bridal, we cannot wait to meet you + help you find your dream dress for less! ALL of our gowns are $1999 and under! We are the ORIGINAL BRIDAL OUTLET, situated in the famous Reading Bridal District in Cincinnati, Ohio! We are the only place that you can save 30-60% off brand new designer wedding gowns in the Reading District that you see on the street at other bridal stores! We carry overstock items that we have collected from top designers, as well as actual original designer gowns that you literally will never find another like it!
For over 10 years, we have focused on EVERY BRIDE and EVERY BODY with gowns to purchase in sizes 0-32, ranging from $499 - $1999 with ongoing sales on designer gowns 30-60% off! We have promotions and discounts you will not find anywhere else in the Cincinnati Wedding District!
We encourage you to book an appointment here at Blue Bridal, so we can ensure you get the best experience! If you have a large shopping party, give us a call so that we can work out a time during the week to accommodate your girl gang!
Make sure to FOLLOW US on social media to see our latest gowns and sales, and make sure you send us your wedding photos so we can brag and share them on our page! @snbbbridal
Come find your something new at the Reading Bridal District's Blue Bridal!
As one of the top Cincinnati bridal shops and the Reading Bridal District in the largest best known discount bridal shops, we are dedicated to bring you the best discounts and promotions on top of our heavily discounted wedding dresses.
.jpg)
December 12, 2025
SAVE ON ACCESSORIES AND GOWNS - EVERY BRIDE WINS!
BOOK APPOINTMENTI love creating magic when we find brides their perfect gown! The joy we feel when we see you in your dream dress is our daily fuel.
Colleen Kemp- Owner
cincinnati BRIDAL TEAMThese are just a few real brides that Said Yes for Less at our Cincinnati bridal store! Are you a #snbbbride and would like to submit your wedding day photos? Email them to us at snbbbridal@gmail.com

Brittany with Blue Bridal in the Reading Bridal District was wonderful and made my 1st and only experience enjoyable. I do not usually feel comfortable trying on things and showing others how it looks, but she made me feel beautiful in everything I tried on. She listened to what I had to say and was honest with me throughout the whole process. I ended up purchasing a dress from her at that store and would definitely recommend them to everyone!

This place is filled with wonderful dresses and wonderful people! All the ladies who work here greeted me at the door despite being pretty busy on a Saturday. I’ve heard a lot of great things about this place for a while! Since it is more of a “first come first serve” with the dress choices, I did have realistic expectations that I may or may not find my perfect dress THAT day (especially being a curvy woman). Not the case AT ALL! I ended up trying on about 6 dresses and ended up with the very first one I tried on. I LOVE my dress so much and the ladies were there to help me along the whole way. It ready was a great experience. Wedding dress shopping was a lot of fun for me!
Welcome to the Cincinnati Bridal District, our walkable little world in Reading with more than forty wedding pros tucked into a few happy blocks. Imagine sunlight on Benson Street, a cozy fitting room, and gowns we pulled just for you while your latte warms your hands. Shopping off the rack here at Blue Bridal means you can say yes, carry your dress home the same day, and leave with a simple alterations plan that keeps everything calm and doable. If you want to peek before your appointment, browse off the rack wedding dresses Cincinnati and save a few favorites so we can start with what makes you light up ✨. (And remember, this is a just a small sampling of what we have to offer!)
READ MORE
Not all brides love to spend big bucks on a wedding gown. Have you considered shopping for your wedding gown at a discount bridal shop? For many of our brides, shopping at a discount bridal shop is a fantastic way to keep costs down without sacrificing the service and personalized experience touted by boutique dress shops.
READ MORE
Close your eyes and picture it: twinkle lights in the windows, a cozy indoor venue, and that soft, flattering December glow. Shopping off the rack is tailor-made for this season because the dress you love you can take home the same day, then head straight into fittings without the long delivery wait.
READ MORE