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You’ve voted us “Best of” so many times on The Knot, they have entered us in the Hall of Fame! THANK YOU!

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Cincinnati’s Little  Secret 

We are Cincinnati’s Discount Bridal Shop in Reading’s Bridal District. Save 30-80% off designer wedding gowns! Save money AND get your dream gown!  You are always welcome to stop in and look at our off the rack dresses, but we encourage you to schedule an appointment.  This ensures we can give you the best service.  Our staff consists of consultants who have on average 15+ years of bridal experience in the industry. We are confident in our ability to find you the gown and the accessories of your dreams, all WITHOUT BREAKING YOUR BUDGET!  Bridal Couture at Unbelievable Prices!

How do we do it?

We scour the country for stores that are closing and over-stock specials, then we purchase their inventory at substantially reduced prices. This approach allows us to offer our brides amazing designer gowns at rock-bottom prices. As our inventory is constantly changing, we recommend that you plan a trip to our comfortable store.  Click around our website and look at some of the beautiful dresses, watch our helpful videos, check out what other brides are saying and book your appointment.  We can’t wait to meet you and talk about your big day!